Investor Charter

Investor Charter in respect of Investment Adviser (IA)

A. Vision and Mission Statements for Investors

Vision: Invest with knowledge & safety.
Mission: Every investor should be able to invest in right investment products based on their needs, manage and monitor them to meet their goals, access reports and enjoy financial wellness.

B. Details of Business Transacted by the Investment Adviser with respect to the Investors

• To enter into an agreement with the client providing all details including fee details, aspects of conflict-of-interest disclosure, and maintaining confidentiality of information.
• To do a proper and unbiased risk profiling and suitability assessment of the client.
• To conduct audit annually.
• To disclose the status of complaints on its website.
• To disclose name, proprietor name, type of registration, registration number, validity, complete address with telephone numbers and associated SEBI Office details on its website.
• To employ only qualified and certified employees.
• To deal with clients only from official numbers.
• To maintain records of interactions with all clients including prospective clients where any conversation related to advice has taken place.
• To ensure that all advertisements adhere to the Advertisement Code for Investment Advisers.
• Not to discriminate in services among clients opting for similar products/services.

C. Details of Services Provided to Investors (No Indicative Timelines)

• Onboarding of Clients
• Sharing of agreement copy
• Completing KYC of clients

Disclosure to Clients:

• To provide full disclosure about business, affiliations, and compensation in the agreement.
• To not access client's accounts or holdings for offering advice.
• To disclose the risk profile to the client.
• To disclose any conflict of interest related to investment advisory activities.
• To disclose the extent of use of Artificial Intelligence tools in providing investment advisory services.
• To provide investment advice based on risk-profiling and suitability.
• To treat all advisory clients with honesty and integrity.
• To disclose all material facts such as risks, obligations, and costs related to advised products.
• To ensure confidentiality unless legally required or consented.
• To disclose and adhere to service timelines.

D. Details of Grievance Redressal Mechanism and How to Access It

Mode of filing the complaint with investment adviser:

Investors may approach the concerned Investment Adviser who shall strive to redress grievances immediately, but not later than 21 days of receipt.

Mode of filing complaint on SCORES or IAASB:

• SCORES 2.0 (web-based centralized grievance redressal system) – https://scores.sebi.gov.in
• First review: Designated body (IAASB)
• Second review: SEBI
• Email to designated email ID of IAASB

If unresolved, investors may file on SMARTODR for online conciliation or arbitration.

Physical complaints may be sent to:
Office of Investor Assistance and Education,
Securities and Exchange Board of India,
SEBI Bhavan, Plot No. C4-A, 'G' Block,
Bandra-Kurla Complex, Bandra (E),
Mumbai - 400 051

E. Rights of Investors

• Right to Privacy and Confidentiality
• Right to Transparent Practices
• Right to Fair and Equitable Treatment
• Right to Adequate Information
• Right to Initial and Continuing Disclosure
• Right to receive information about all statutory and regulatory disclosures
• Right to Fair & True Advertisement
• Right to Awareness about Service Parameters and Timelines
• Right to be Heard and receive Satisfactory Grievance Redressal
• Right to Suitability of Financial Products
• Right to Exit from financial product/service per agreement terms
• Right to guidance on Complex and High-Risk Financial Products
• Additional Rights for vulnerable consumers
• Right to provide feedback on services
• Right against coercive, unfair, or one-sided clauses in agreements

F. Expectations from the Investors (Responsibilities of Investors)

Do's

• Always deal with SEBI registered Investment Advisers.
• Ensure the Investment Adviser has a valid registration certificate.
• Verify SEBI registration on SEBI's website.
• Pay advisory fees only through banking channels and maintain receipts.
• Always ask for your risk profiling before accepting advice.
• Ask questions and clarify doubts before acting on advice.
• Assess risk–return, liquidity, and safety before investing.
• Insist on written, signed, and stamped terms and conditions.
• Be vigilant in transactions.
• Report grievances to appropriate authorities.
• Inform SEBI about advisers offering assured returns.
• Know your right to exit the service of an adviser.
• Know your right to provide feedback.
• You will not be bound by clauses that violate regulations.

Don'ts

• Don't fall for stock tips disguised as investment advice.
• Do not provide funds to the adviser for investment.
• Don't believe in assured or high returns.
• Don't fall for misleading advertisements or rumors.
• Avoid transactions based only on phone calls or messages.
• Don't act on repeated marketing calls or messages.
• Do not be influenced by limited-time offers or gifts.
• Don't invest in products that don't match your goals.
• Do not share login credentials or passwords with advisers.

Grievance Redressal

Grievance Redressal / Escalation Matrix

If you have a grievance, you can reach out to our Support Team for assistance.

Additional Information

The abovementioned details would facilitate the complainants to approach the concerned IA/RA before filing complaint to SEBI.

For more details go to: BSE Notices & Circulars

We aim to resolve all grievances within 21 working days from the date of receipt. If your grievance is not resolved within this timeframe, you can escalate it to SEBI's SCORES Platform (SEBI Complaints Redress System).

SCORES Portal: scores.sebi.gov.in

In case you are unsatisfied with the resolution provided through our support or the SCORES platform, you can access the Online Dispute Resolution (ODR) Portal.

ODR Portal: smartodr.in

Regulatory Information

SEBI Registered Investment Advisor Information